Priority Commerce Automotive
Priority Commerce Automotive describes itself as offering credit card processing for car dealerships. Its site lists implementation and installation of new hardware, ongoing training and support, a customized program for each dealership and dealer-specific signage.
Priority Commerce Automotive: Card processing
It publishes pages for state dealer associations that endorse it, including Pennsylvania, Tennessee and Alabama.
| Product or service | Function |
|---|---|
| Card processing | Merchant accounts and payment processing for dealerships. |
| Hardware installation | Implementation of new hardware. |
| Training and support | Ongoing help for dealership staff. |
| Customized dealership program | A program built for each dealer. |
| Dealer-specific signage | Signage for the dealership. |
Priority Commerce Automotive: product details
Priority Commerce Automotive says it has a proprietary, patented solution to help dealers save up to 75% of credit card processing fees without disrupting CSI, with hardware installation, training and support, custom dealership programs and dealer-specific signage. Its about page describes the parent, Priority, as a payments and banking fintech founded in 2005 that is now a nearly $1 billion company and lists recognition from Forbes, CNBC and TIME.
It names Amberly Allen as managing partner with over two decades helping dealerships and says the team has more than 400 years of automotive experience.
The savings claim is a vendor figure. A dealer should ask for a statement analysis, whether surcharging or cash discount programs are involved, which card networks and state rules apply, who owns the merchant account, what the contract term and early termination fee are, and how a dealer association program is priced.
The page also lists dealer-specific signage as part of the service, which suggests a program that changes how payment methods are presented at the counter, so ask exactly what a customer sees and whether any added fee is disclosed on the receipt.
Its client quote praises training, compliance and customer support, and the company lists 24/7 customer service among its selling points. A dealer should ask for two or three dealership references in its own state, and for the written pricing schedule that sits behind the up-to-75-percent savings claim, including monthly minimums and equipment charges.
Run a short pilot.
Dealer Merchant Services within Priority Commerce Automotive
Dealer Merchant Services describes card processing and merchant accounts for car dealerships, and its site states that the business is now Priority Commerce Automotive. It also publishes pages stating that it is endorsed by several state dealer associations, including those of Pennsylvania, Tennessee and Alabama.
The company says its service includes installing new hardware that it describes as backed by a U.S. patent, ongoing training and support, and a customized program for each dealership.
- Card processing and merchant accounts
- Credit card processing for dealerships.
- Hardware installation
- Implementation and installation of new payment hardware.
- Training and support
- Ongoing training and around-the-clock customer service.
- Customized program and signage
- A program tailored to the dealership, with dealer-specific signage.