Dealer Authority SEO
Dealer Authority SEO: Dealer Authority describes SEO for dealerships as organic ranking improvement in local markets, Google Business management and fixed operations SEO. The agency says it builds a cohesive strategy through SEO, social media and paid search with a consistent message.
Dealer Authority SEO: Octane
It emphasizes custom content written for each dealership instead of cookie-cutter pages. Its other services include graphic design and Octane, a service that combines traditional and digital marketing.
An agency contract depends on the people doing the work. A dealer would ask who is assigned and how often reports arrive.
It would ask who owns the content and profiles, what the scope covers each month and how the store exits.
The category guide for dealership SEO lists a neutral checklist for comparing them. Ask about exit terms.
Dealer Authority calls itself a personal dealership marketing agency of automotive professionals. It says it gives exclusivity to its SEO clients, so it will not run the same strategy for two dealers in a market.
It writes unique content and custom SEO strategies for each.
It also sells social media and pay-per-click work. A dealer would ask how exclusivity is defined and whether it is written into the contract.
Dealer Authority's SEO service is built around content and digital PR for dealerships. Its pages describe keyword research, service and model-based SEO, optimization of inventory pages, service pages and local landing pages, local citation and listing management and automotive content aimed at leads.
Clients are given access to an analytics tool that shows ranking changes. The company says its SEO team averages over twelve years of automotive experience.
Ask which pages will be written or rewritten each month, whether rankings come from your own Search Console data and who owns the content if the contract ends.
| Product or service | Function |
|---|---|
| Octane | A customizable marketing program combining social media, SEO and pay per click. |
Original dealership content and local search work
Dealer Authority describes original content, a local search strategy and dedicated SEO specialists in its automotive SEO service. For a buyer, the concrete deliverables are the dealership pages and local-search work included in the agreement. dealerauthority.com
Select one service question your customers ask and one inventory-related search before the demonstration. Review the proposed page for an actual answer, local details and an appropriate next step for the shopper. dealerauthority.com
Then identify which work belongs on the dealership website and which belongs in its local business presence. A list of keywords alone does not show those deliverables or how a dealership employee can verify their completion. dealerauthority.com