Phyron
Phyron describes itself as an AI content platform for automotive retail that turns a dealer’s photos and vehicle specification data into enhanced images, inventory videos and advertising, published to websites, marketplaces and social media. Its site says its founders came from backgrounds in film, video, special effects, online sales and international marketing.
Phyron: Phyron App
The company also offers an app that guides photo capture and an API that syncs data formats and systems.
| Product or service | Function |
|---|---|
| Phyron App | An app with an AI assistant that guides each step of a vehicle photo shoot. |
| Enhanced Stills | AI-enhanced images. |
| Inventory Videos | Videos generated from a dealer’s photos and vehicle data. |
| Inventory Ads | Automated advertising creative for paid channels. |
| API | Data mapping and integration with dealer systems. |