Plan for month three
Sales-side tools are adoption problems more than feature problems. Ask what the provider does when usage stalls, who pays for retraining, and what the reporting shows when half the team is using it and half is not.
Reviewed recordDirectory updated September 1, 2026
TradePending
Website shopper intelligence for dealers covering trade valuation, payment calculation, instant offers and service pricing. The company trades as Protomiq; Fixed Ops Digital was folded into the same business.
6 product records2 categories1 integration records
What TradePending does
TradePending provides website shopper-intelligence software for dealers — trade valuation (tradeIQ), payment calculation (paymentsIQ), instant offers (offerIQ) and service pricing — and trades as Protomiq, having folded in Fixed Ops Digital. Its pitch is capturing and converting website shoppers with trade, payment and service tools on the dealer's own site. Dealers should evaluate how the tools integrate with the CRM and desking, the accuracy of the valuations, and how captured leads are worked.
Dealer fit
Where TradePending sits in the stack
Market: North America or market-specific
Typical segment: Franchise and independent dealers
Research status: Scope reviewed using current vendor and credible market sources; individual claims may remain one-sided.
Primary source: protomiq.com — scope mapped from the provider’s own published material. This record does not yet carry a dated evidence packet; treat the status as research provenance, not a dated audit.
What this record establishes about TradePending
TradePending is mapped to 2 workflow categories across 2 parts of the store — inventory, sales, with 6 named products and service lines recorded. A record spanning 2 categories sits between a point solution and a suite; confirm whether you are buying one workflow or several. 1 scoped connection record is associated with this company in the directory.
This record resolves TradePending as a company and maps its published scope to dealer workflows. It does not establish pricing, contract terms, OEM program eligibility, whether a given integration is enabled for your configuration, implementation quality or support responsiveness. Those are configuration and commercial facts that come from a scoped demo, a written proposal and a reference running your DMS and OEM.
Portfolio
TradePending products and service lines
Packaging changes. Confirm current names, bundles and availability with the provider.
Inventory
tradeIQ
Website shopper intelligence for dealers covering trade valuation, payment calculation, instant offers and service pricing. The company trades as Protomiq; Fixed Ops Digital was folded into the same business.
Open product record →InventorypaymentsIQ
paymentsIQ is TradePending's payment-calculator and shopper-engagement tool, showing accurate payments on vehicle detail pages to move shoppers toward a deal. Confirm how it integrates with the website and CRM.
Open product record →InventoryofferIQ
offerIQ is TradePending's trade-in and vehicle-acquisition tool, capturing a shopper's trade value on the dealer's site. Confirm how values are sourced and how leads reach the store.
Open product record →InventoryAutoBio
AutoBio is TradePending's automated vehicle-description product, generating merchandising copy for VDPs from inventory data. Confirm how descriptions attach to inventory.
Open product record →InventoryService Offers
Service Offers is TradePending's service-marketing tool, presenting service specials and offers to convert shoppers and owners into the service lane. Confirm targeting and how it ties to scheduling.
Open product record →InventoryValue Watch
Value Watch is TradePending's equity-and-value alerting tool, notifying customers and dealers when a vehicle's value or equity position creates an opportunity. Confirm data sources and how alerts reach the CRM.
Open product record →Coverage
Categories
Verify both sides
A logo or marketplace listing does not define direction, objects, timing, fees, support or configuration. The 1 scoped connection record here name what was checked; get the same statement from both vendors for your setup.
Model the full term
Include implementation, hardware, usage, media, data, integrations, annual increases and offboarding assistance in the total cost. Two providers with the same monthly price routinely differ once those are counted.
Diligence themes
Open scorecard →What to establish for this company specifically
Adoption on the floorSales-side tools are adoption problems more than feature problems. Ask what the provider does when usage stalls in month three, who pays for retraining, and what the reporting looks like when half the team is using it and half is not.
Commercial structureModel the full term: implementation, integration fees charged by other systems, usage or transaction charges, the annual increase, the renewal mechanic and the cost of leaving. Two providers with the same monthly price routinely differ once those are included.
ExitAgree the export format, timing, cost and deletion proof before signature. Offboarding terms are inexpensive to negotiate up front and expensive to request afterwards.
Questions dealers ask about TradePending
What does TradePending offer?
TradePending provides website shopper-intelligence software for dealers — trade valuation (tradeIQ), payment calculation (paymentsIQ), instant offers (offerIQ) and service pricing — and trades as Protomiq, having folded in Fixed Ops Digital. Its pitch is capturing and converting website shoppers with trade, payment and service tools on the dealer's own site. Dealers should evaluate how the tools integrate with the CRM and desking, the accuracy of the valuations, and how captured leads are worked. The mapped record includes 6 named products or service lines across Inventory management, Trade appraisal & valuation. Confirm current packaging directly.
Who owns TradePending?
No corporate parent is recorded for TradePending in this directory. Ownership can change without announcement, so confirm current ownership directly if it affects your decision.
Is TradePending a fit for every dealership?
No universal fit is asserted. The current record describes North America or market-specific and a typical segment of Franchise and independent dealers; OEM, rooftop, workflow and configuration eligibility still require confirmation.
How much does TradePending cost?
This directory does not publish an unsupported universal price. Request the exact modules, quantities, implementation, integrations, usage, increases, renewal and exit costs for the dealer's configuration.
Which systems integrate with TradePending?
1 scoped integration records are currently associated with this company. A logo or marketplace listing does not establish fields, write-back, timing, dealer eligibility, fees or support.
How should TradePending be demonstrated?
Use the relevant category workflows and require normal plus exception cases. Record what is native, configured, partner-delivered or planned.
What should be migrated to TradePending?
Define objects, history, identifiers, relationships, attachments, consent, reconciliation and archive requirements before the implementation statement of work is accepted.
What should the TradePending contract address?
Confirm named products, dependencies, service responsibilities, data access, security, term, renewal, increases, termination and transition with qualified review.
What are the alternatives to TradePending?
Use the unranked category-peer page to discover overlapping providers, then verify exact product, market, OEM, integration, implementation and commercial fit. No universal better option is named here.
How current is the TradePending record?
This record is at Reviewed status: scope is mapped from current provider and market sources without a dated audit, so individual claims may remain one-sided. The primary source the record rests on is named on the page.