Plan for month three
Sales-side tools are adoption problems more than feature problems. Ask what the provider does when usage stalls, who pays for retraining, and what the reporting shows when half the team is using it and half is not.
Verified recordRecord reviewed August 19, 2026
vAuto
Cox Automotive inventory acquisition, pricing and merchandising suite.
7 product records4 categories6 integration records
What vAuto does
vAuto, a Cox Automotive company, is a leading inventory management, appraisal and merchandising suite for franchise and independent dealers, built around the Provision used-vehicle system and Conquest for new. It uses live market data to guide acquisition, pricing and turn strategy, with Stockwave for wholesale sourcing and iRecon for reconditioning workflow. Its strength is data-driven inventory decisions grounded in a large view of market supply and demand. Dealers should evaluate how its pricing recommendations fit their strategy, the quality of its market data in their region, and how it connects to their DMS and merchandising tools.
Dealer fit
Where vAuto sits in the stack
Market: US & Canada
Typical segment: Franchise and independents
Corporate parent: Cox Automotive — confirmed August 19, 2026 against the primary source.
Research status: Core scope checked against a current primary source; configuration-level facts still require dealer verification.
Evidence basis: Company identity and the ProfitTime GPS, Provision, Conquest, Stockwave and iRecon inventory scope named on the provider's own site, which presents vAuto as a Cox Automotive brand. Verified applies to company identity and published service scope—not performance, pricing, deliverables, dealer-specific configuration or client outcomes.
Record reviewed: August 19, 2026
What this record establishes about vAuto
vAuto is mapped to 4 workflow categories across 2 parts of the store — inventory, sales, with 7 named products and service lines recorded. A record this wide usually means a suite rather than a point solution, so establish early which modules are on your order form and which are simply available. vAuto is owned by Cox Automotive, which makes this a decision about a position inside a portfolio as well as a product. 6 scoped connection records are associated with this company in the directory.
This record resolves vAuto as a company and maps its published scope to dealer workflows. It does not establish pricing, contract terms, OEM program eligibility, whether a given integration is enabled for your configuration, implementation quality or support responsiveness. Those are configuration and commercial facts that come from a scoped demo, a written proposal and a reference running your DMS and OEM.
Portfolio
vAuto products and service lines
Packaging changes. Confirm current names, bundles and availability with the provider.
Inventory
Provision
Cox Automotive inventory acquisition, pricing and merchandising suite.
Open product record →InventoryConquest
Conquest is vAuto's new-vehicle inventory and pricing tool, extending vAuto's market-based approach from used cars to new-car stocking, pricing and incentives. Confirm how incentive and rebate data is sourced and kept current for the dealer's brands.
Open product record →InventoryStockwave
Stockwave is vAuto's wholesale sourcing tool, letting dealers search and buy used inventory across auction and marketplace sources from one screen, integrated with vAuto's appraisal and pricing data. Evaluate which auction sources it covers for the dealer's market.
Open product record →InventoryiRecon
iRecon is vAuto's reconditioning-workflow product, tracking used vehicles through recon steps, vendors, approvals and cycle time to control the time and cost between acquisition and front-line ready. Confirm how it integrates with the DMS and vAuto inventory.
Open product record →InventoryVINCUE integration tools
vAuto's VinCue integration tools connect vAuto inventory workflows with VinCue data; confirm exactly which data moves and the current state of the integration directly.
Open product record →InventoryvAuto Appraisal
vAuto Appraisal is the trade-appraisal component of the vAuto suite, capturing vehicle condition and applying live market values to structure a trade offer. Evaluate how appraisals flow into desking and the CRM and how values are sourced.
Open product record →InventoryvAuto Syndication
vAuto Syndication distributes a dealer's inventory listings and merchandising to marketplaces and the dealer's own channels from the vAuto inventory record. Confirm which endpoints are covered and how photos and descriptions are handled.
Open product record →Coverage
Categories
Inventory management
Acquisition, stocking, aging, appraisal, pricing and turn strategy.
Compare 24 companies →Trade appraisal & valuation
Consumer trade capture, condition, market values and appraisal workflow.
Compare 12 companies →Inventory merchandising
Photos, video, descriptions, window stickers, syndication and VDP content.
Compare 22 companies →Wholesale & auctions
Digital and physical auctions, condition, transport and wholesale decisioning.
Compare 17 companies →Verify both sides
A logo or marketplace listing does not define direction, objects, timing, fees, support or configuration. The 6 scoped connection records here name what was checked; get the same statement from both vendors for your setup.
Model the full term
Include implementation, hardware, usage, media, data, integrations, annual increases and offboarding assistance in the total cost. Two providers with the same monthly price routinely differ once those are counted.
Diligence themes
Open scorecard →What to establish for this company specifically
Adoption on the floorSales-side tools are adoption problems more than feature problems. Ask what the provider does when usage stalls in month three, who pays for retraining, and what the reporting looks like when half the team is using it and half is not.
Commercial structureModel the full term: implementation, integration fees charged by other systems, usage or transaction charges, the annual increase, the renewal mechanic and the cost of leaving. Two providers with the same monthly price routinely differ once those are included.
ExitAgree the export format, timing, cost and deletion proof before signature. Offboarding terms are inexpensive to negotiate up front and expensive to request afterwards.
Questions dealers ask about vAuto
What does vAuto offer?
vAuto, a Cox Automotive company, is a leading inventory management, appraisal and merchandising suite for franchise and independent dealers, built around the Provision used-vehicle system and Conquest for new. It uses live market data to guide acquisition, pricing and turn strategy, with Stockwave for wholesale sourcing and iRecon for reconditioning workflow. Its strength is data-driven inventory decisions grounded in a large view of market supply and demand. Dealers should evaluate how its pricing recommendations fit their strategy, the quality of its market data in their region, and how it connects to their DMS and merchandising tools. The mapped record includes 7 named products or service lines across Inventory management, Trade appraisal & valuation, Inventory merchandising, Wholesale & auctions. Confirm current packaging directly.
Who owns vAuto?
vAuto is owned by Cox Automotive, confirmed August 19, 2026 against a primary source. That matters commercially: ask which sibling products are prerequisites, which integrations are internal, and whether renewal is quoted per product or across the group.
Is vAuto a fit for every dealership?
No universal fit is asserted. The current record describes US & Canada and a typical segment of Franchise and independents; OEM, rooftop, workflow and configuration eligibility still require confirmation.
How much does vAuto cost?
This directory does not publish an unsupported universal price. Request the exact modules, quantities, implementation, integrations, usage, increases, renewal and exit costs for the dealer's configuration.
Which systems integrate with vAuto?
6 scoped integration records are currently associated with this company. A logo or marketplace listing does not establish fields, write-back, timing, dealer eligibility, fees or support.
How should vAuto be demonstrated?
Use the relevant category workflows and require normal plus exception cases. Record what is native, configured, partner-delivered or planned.
What should be migrated to vAuto?
Define objects, history, identifiers, relationships, attachments, consent, reconciliation and archive requirements before the implementation statement of work is accepted.
What should the vAuto contract address?
Confirm named products, dependencies, service responsibilities, data access, security, term, renewal, increases, termination and transition with qualified review.
What are the alternatives to vAuto?
Use the unranked category-peer page to discover overlapping providers, then verify exact product, market, OEM, integration, implementation and commercial fit. No universal better option is named here.
How current is the vAuto record?
This record is at Verified status and carries a dated evidence packet naming the primary source that was checked. Verified covers company identity and published service scope — not performance, pricing, deliverables or dealer outcomes.