CarsForSale.com Dealer CRM
CarsForSale.com Dealer CRM: Carsforsale.com describes its dealer CRM as a lead management system that consolidates leads from several sources into one dashboard. So the sales team can track and prioritize opportunities.
CarsForSale.com Dealer CRM: Dealer Websites, Dealer CRM and Inventory Tools
The page for the CRM says it can also work with an existing CRM to track and respond to customer inquiries.
The company says the CRM captures each time a shopper engages with the dealer's inventory, completes a soft credit check or requests a vehicle history report. A salesperson can scan a driver's license to create a customer record, or link an incoming message or phone call to an existing customer.
Reporting features include viewing top lead sources to learn where customers come from, and filtering and sorting customers by message type, vehicle and other attributes. Customers can be marked as preferred, which the company describes as a way to flag long-standing or high-interest contacts.
The messaging tools include a feature called RapidReply, a sales pipeline, a text messaging platform, unified customer profiles showing website shopping activity and past sales, follow-up tasks and custom lead routing. Routine steps such as appointment scheduling and follow-up reminders are described as automated.
A dealer mobile app is described on a separate page and in the Apple App Store, listing the CRM among the app's tools. Software Advice, SelectHub and Slashdot carry listing pages.
A DealerRefresh forum thread discusses the company, all of which contain outside opinions.
The CRM is part of the same bundle as the Carsforsale.com website and inventory tools. The company markets them together.
A dealer already on another CRM would ask whether the Carsforsale.com leads can be forwarded to it.
Questions for a sales manager include how leads are assigned and escalated, how texting consent and opt-outs are recorded, how the soft credit check is presented and what disclosures accompany it, whether call recordings are supported, and how customer data is exported. The category guide for CRM lists the same checklist.
Confirm each point directly.
Carsforsale.com bundles a CRM with inventory, website and lead capture tools. Its CRM logs each time a shopper engages with a vehicle, completes a soft credit check or requests a history report.
It also lists RapidReply messaging.
The company sells SiteFLEX dealership websites and a DMS as well, plus a mobile app for VIN scanning and photo uploads. A dealer would ask how leads from other listing sites enter the CRM.
| Product or service | Function |
|---|---|
| Dealer Websites, Dealer CRM and Inventory Tools | Dealer products the directory lists for the company. |