Karmak Truckmore

Karmak Truckmore: Karmak describes Truckmore as a digital platform for truck and trailer dealers that gives their customers a branded mobile experience. Trucks, Parts and Service, TT News and Motorcycle Powersports News reported Karmak's acquisition of Truckmore.

Karmak Truckmore: Truckmore

The product now sits within Karmak's commercial transportation software offering.

The company lists a dealer mobile app, a customer portal, loyalty rewards, monetized coupons, geofencing, analytics and mobile payments as parts of the portfolio. For service, a customer can load their fleet on a smartphone, schedule service appointments and track service history, invoices and financing.

A digital showroom feature is described as live inventory feeds with the ability to trade in, pre-order, schedule test drives and apply for financing. For trailer dealers, Karmak describes a branded mobile interface where customers view live trailer inventory, track service history on units and start rental requests.

Geofencing is described as sending targeted notifications to active buyers when they enter competitor locations or truck stops. That kind of location-based messaging depends on customer consent under the device and privacy rules that apply.

So a dealer should review how the app asks for it.

Truckmore is described as DMS-agnostic, meaning it works with Karmak's Fusion and Blaze systems and with other dealer management systems. Karmak's Fusion page describes an end-to-end heavy duty dealer management system.

The service and parts department pages describe the related tools.

A truck dealership would ask which DMS integrations are supported and how customer, unit and invoice data reach the app, how loyalty points and coupons are funded and tracked, how the app is branded and maintained, what data the dealer owns, and how the mobile payment feature settles funds. Confirm who owns the data.

Test it on real data.

Karmak Truckmore functions
Product or serviceFunction
TruckmoreThe third named solution in the Karmak family.