RevolutionParts Marketing
RevolutionParts Marketing: RevolutionParts describes an AI-powered ecommerce platform for dealers who sell parts online. Its marketing service is meant to drive traffic and conversion to a dealer's online parts store.
RevolutionParts Marketing: Marketing
The company pairs the software with coaching and campaign management.
The platform gives a dashboard for orders, inventory and customer communication across channels, plus a mobile-friendly webstore with ready templates. Tools include VIN and year-make-model lookup for fitment, order fraud scoring, automated pricing rules and bulk inventory upload for large SKU counts.
An obsolescence tool prices and lists aging inventory on channels such as eBay. RevolutionParts also lists shipping protection for lost or damaged shipments and a shipping service with one-click labels.
Built-in analytics report sales by channel, promotion and product.
Integration with the dealer management system is listed. Multichannel selling covers eBay, marketplace listings and the dealer's own store, with management of promoted listings on eBay.
RevolutionParts also runs plans through manufacturer programs, which its OEM plans page describes.
Support comes from dedicated customer success managers who coach the dealer one on one. The company sells marketing strategy and campaign management and says it tracks performance on an ongoing basis.
A parts manager would ask how prices are set against marketplaces. It would ask how fitment errors and returns are handled and what the marketing service includes beyond software.
The category guide for parts ecommerce lists a neutral checklist. Check data export options.
Confirm who owns the data.
RevolutionParts is based in Tempe, Arizona, and was started around 2013 to 2014 by Ibrahim Mesbah and Andreas Ronneseth. It says more than 5 billion dollars in parts and accessories have sold through its platform.
It has also built the RP Wholesale Network for dealers, distributors and manufacturers.
Its marketing services help stores reach more online buyers of parts. A parts manager would ask how listing prices sync with the store's own pricing.
| Product or service | Function |
|---|---|
| Marketing | Marketing services for online parts sales. |