Reynolds and Reynolds Reynolds Advanced Service

Reynolds and Reynolds Reynolds Advanced Service: Reynolds and Reynolds describes Advanced Service as a service operations product designed to help a dealership sell more in fixed operations while improving communication and producing accurate estimates through embedded service price guides. It sits under the company's service operations solutions.

Reynolds and Reynolds Reynolds Advanced Service: Reynolds Desking and Reynolds Advanced Service

The company lists related service tools. RFID for Service is described as a way to streamline the customer greeting and write-up process, automatically identifying customers as they enter the service drive and triggering a personalized greeting and notice to service advisors.

A Service Portal with online service reservations and repair status is described in a Reynolds Web Solutions release.

Newer product introductions include a Status Board for the service waiting room and Reservation Manager for integrated appointment scheduling. Reynolds presents these as pieces of a connected service experience, with the retail management system as the record that ties them together.

The retail management system underneath is described on SoftwareOne's marketplace. The Gillrie Institute and VendorMotive carry vendor profiles of Reynolds and Reynolds.

An IBM document titled On Demand Business describes how Reynolds transformed service operations, which is an older case description.

A service director would want to know how estimates are built from labor times and price guides, how the advisor's write-up flows to the technician, how approvals and additional work are recorded, how parts are tied to the repair order, how the store manages warranty and customer pay, and how much training is provided. Confirm who owns the data.

Reynolds describes Advanced Service as a way to sell more in fixed operations. The company says it improves communication and produces accurate estimates using embedded Service Price Guides.

It is one of the service operations products on the Reynolds site.

A service manager would ask how price guides are updated and who controls labor rates.

Advanced Service is the service-lane product in the Reynolds suite. Reynolds describes remote check-in, an after-hours electronic key locker, technician dispatching with photos, videos and prices sent to the advisor from the bay, and in 2026 additions including Appointment AI, a robot that delivers parts to bays and self-service check-in kiosks from GoMoto.

A partnership with UVeye adds drive-through vehicle imaging that feeds the ERA-IGNITE system. A fixed ops director should ask which items are included in the base contract, what hardware the store must buy and how the system behaves when an appointment is missed.

Reynolds sells its service tools through the ERA-IGNITE and POWER systems, and the UVeye partnership adds drive-through imaging that connects to ERA-IGNITE. A store on another DMS should ask whether the same tools are offered to non-Reynolds stores, what the interface fee is and who owns the images and inspection data after they are created.

Reynolds and Reynolds Reynolds Advanced Service functions
Product or serviceFunction
Reynolds Desking and Reynolds Advanced ServiceSales and service products the directory tracks.