Cross-Sell
Cross-Sell describes itself as a provider of competitive vehicle sales and registration data for local markets across the United States, in digital and print formats. Its site says the data comes directly from state registrations and is offered to automotive dealers, media companies and auto lenders.
Cross-Sell: Cross-Sell Interactive
The company presents an interactive reporting product called Cross-Sell Interactive with mapping tools, and highlights EV reporting.
| Product or service | Function |
|---|---|
| Cross-Sell Interactive | Interactive vehicle data with heat mapping tools and local market snapshots. |
| Reports | In-depth reports on local sales, registrations and trends. |
| Custom markets and statewide data | Data for customized local markets and full states. |
| EV reporting | Reporting on electric vehicle registrations. |
| Instant reports | A section for quick reports. |
Cross-Sell: product details
Cross-Sell has reported vehicle sales data to dealerships for more than 30 years. It tracks new and used vehicle title and registration data in 38 states, and its monthly reports can be built for a dealer's market with sales by VIN, make, model, owner city and ZIP, selling dealer and lienholder.
Coverage varies by state. Reports arrive monthly.
Tools such as heat maps and dealer scorecards help a store see where competitors sell and where its own customers live. Registration data lags the sale and does not exist in every state, so a dealer should ask which of its trade areas are covered, how current each month's data is and whether it can be loaded into the store's own reporting.