Equifax
Equifax describes itself as a global data, analytics and technology company and a consumer credit bureau. Its site says it has operated since 1899 and offers credit reports and scores, identity protection with credit monitoring and alerts, and tools such as security freezes and fraud alerts.
Equifax: Credit reports and scores
For dealerships it is relevant as a source of credit data rather than as a dealership system.
| Product or service | Function |
|---|---|
| Credit reports and scores | Reports for consumers and businesses. |
| Equifax Complete plans | Credit monitoring and identity theft protection plans, including Premier and Family versions. |
| Credit report services | Security freezes, fraud alerts, disputes and free credit reports. |
| Business solutions | Data and analytics for businesses in diverse industries. |
Equifax connections
| Connected company | Published relationship | Source |
|---|---|---|
| ProMax | Vendor-reported integration Not established: confirm with both providers for the dealer's configuration Not established: confirm with both providers for the dealer's configuration | promaxunlimited.com · September 1, 2026 |
| DealerSocket | Certified integration partner Not established: confirm with both providers for the dealer's configuration Not established: confirm with both providers for the dealer's configuration | dealersocket.com · September 1, 2026 |