Mobile Dealer Data

Mobile Dealer Data describes itself as a real-time location system for dealership vehicles and keys. Its site says each vehicle and key is tagged once, and the resulting live location then drives lot management, the service lane, the recon line and an F&I product.

Mobile Dealer Data: Key Tracking and Vehicle Tracking

The company says its platform uses Bluetooth rather than GPS and works indoors and in garages.

The company says it was built by automotive operators, and its solutions page groups its work into key tracking, vehicle tracking, lot management and service workflow, powered by a system it calls LocateIQ.

Mobile Dealer Data functions
Product or serviceFunction
Key Tracking and Vehicle TrackingFinding any car or key on the lot and indoors.
Lot ManagementLot workflows driven by live vehicle location.
Service WorkflowRepair order stages that advance as a vehicle moves through the service lane.
Recon trackingTracking vehicles through reconditioning.
F&I sell-throughAn F&I product that uses the location data.
VehicleVaultA named product the directory tracks.