FoxDealer

FoxDealer provides dealership websites and digital marketing, search, social and creative, for franchise dealers, positioning design quality and integrated media as its differentiators. The questions that decide fit are website performance and template flexibility, ownership of the advertising accounts and creative, and how results are attributed against spend.

FoxDealer: product details

Fox Dealer was a Pasadena, California company that built mobile-first dealer websites and sold SEO and digital advertising. In 2026 it became part of Catalyst IQ, formed by Advance Automotive from Adpearance, Fox Dealer, Search Optics and ZeroSum, and its brand now points to catalystiq.com.

Fox Dealer's contribution includes enterprise website development with fast deployment and Fox Engage, a lead capture and nurture product using first-party data. The brand now points to Catalyst IQ.

It was based in Pasadena.

A dealer on a Fox Dealer site should confirm which entity holds the contract, who supports the site and how reporting and ad accounts are owned. Ask whether the website platform is changing as the companies combine.

Within the December 2025 Catalyst IQ announcement, Fox Dealer is credited with enterprise website development that deploys quickly and with Fox Engage, a platform that captures and nurtures leads using a dealer's first-party data to personalize contact with shoppers. The release gives no separate figure for Fox Dealer, only a combined 1,300 Tier 3 customers across the four companies.

A store on a Fox Dealer site should ask whether Fox Engage is part of its current contract or an add-on, and who now answers support calls.