NADA Insurance NADA Academy

NADA Insurance NADA Academy: NADA describes NADA Academy as a year-long training program that prepares current and future dealership leaders to operate profitable automotive businesses. The program is organized in six instructional modules, taught in classrooms or live online by industry experts, with practical applications in each area of the dealership.

NADA Insurance NADA Academy: Facilities, safety & environmental

The curriculum, according to NADA, covers financial management, parts, service, inventory and marketing, sales management and business leadership. Its purpose is stated as helping leaders improve the profitability of each department while examining how new technology and innovation are reshaping the industry.

The audience is dealer principals, prospective dealers and dealership managers. NADA says applicants must be sponsored by a new franchised automobile or truck dealer and follow antitrust participation guidelines.

A state association page describes the experience of attending the academy.

NADA's education and consulting pages list other programs. Focused stand-alone classes serve managers who want targeted training, the Professional Series serves new or aspiring department managers without prior professional automotive training.

Vehicle sales and associate management training and tailored training sessions are described separately. NADA Dealership Fundamentals is another named offering, and the ATD Academy is a related program for truck dealers.

NADA's pages describe the academy; the insurance side is a separate service on NADA's site. A dealer should read that material directly.

A Ford dealer association has posted a brochure for the 2023 academy, which shows how manufacturer dealer councils promote the program. The costs and dates are set by NADA and change, so they are not repeated here.

A dealer principal choosing between an association academy and a commercial training vendor would ask about the time away from the store, whether the content reaches the store's managers or only the person who attends, and how it complements the store's other training. The category guide for dealership training lists a neutral checklist.

Compare against today's process.