Customer Traac
Customer Traac describes itself as an outsourced business development center that provides trained agents, supported by AI, to handle dealership calls, texts and email. Its About page says it is a CCS company with more than thirty years in automotive BDC work.
Customer Traac: Sales BDC
The company organizes its services into a Sales BDC, a Service BDC and consulting.
| Product or service | Function |
|---|---|
| Sales BDC | Trained agents who respond to leads and set showroom appointments with structured follow-up. |
| Service BDC | Agents who handle service calls and scheduling to fill service lanes. |
| Consulting | BDC audits and optimization, including AI alignment, internal BDC optimization, BDC architecture from scratch and an ongoing strategic partnership. |
| Works with existing tools | The site says the service operates with a dealer’s current CRM and systems. |