DAS Technology

DAS Technology describes itself as an automotive customer experience and digital engagement platform, formerly Digital Air Strike. Its site organizes the platform around attracting prospects, converting them into customers and retaining them, and says the tools are AI-native.

DAS Technology: Response Logix

The company also publishes an OEM programs page describing manufacturer-approved inventory merchandising, lead response, reputation management and customer data platform solutions.

DAS Technology functions
Product or serviceFunction
Response LogixLead response product.
Social LogixSocial media engagement product.
Reputation LogixReputation management product.
AI EngageThe company’s AI engagement product.
DAS RetainA retention offering with a customer data (experience) platform, Vehicle Smart Score, Google Business Profile management and equity and trade-in offer videos.
OEM programsManufacturer-approved marketing solutions for participating brands.