MAX Digital
The MAX Digital name resolves to ACV MAX, which describes itself as dealer inventory management and merchandising software offering inventory intelligence for every VIN. Its site says AI determines a vehicle’s specific value based on its condition, the dealer’s rooftop and the current moment, and then gives VIN-level recommendations.
MAX Digital: Inventory Management
The company frames its offering around three questions: what to acquire, what to pay and what to sell for. ACV MAX is part of the wider ACV group of companies.
| Product or service | Function |
|---|---|
| Inventory Management | VIN-level inventory intelligence and recommendations. |
| FirstLook and Appraisal | Appraisal and acquisition valuation tools. |
| Merchandising | Digital merchandising for listings. |
| Schedule a Demo | A demo offered to dealers. |
MAX Digital: product details
The ACV MAX site says its software uses AI to set a vehicle's specific value from its condition, the dealership's rooftop and the moment, and then gives VIN-level recommendations. It argues against legacy inventory systems under three headings: the legacy trap of inflexible, expensive ecosystems, the data desert of outdated market averages, and an acquisition bottleneck that misses service-lane trades.
Its navigation lists Buy, Source, Price, Retail Tools, Showroom, ClearCar and Viper. The about page says it serves some of the largest dealership groups in the United States, a claim it does not quantify.
MAX Digital connections
| Connected company | Published relationship | Source |
|---|---|---|
| Impel | Vendor-reported integration Not established: confirm with both providers for the dealer's configuration Not established: confirm with both providers for the dealer's configuration | impel.ai · September 1, 2026 |